They're just not that into you

Posted: March 20th, 2009 | Author: Tyler Dukes | Filed under: journalism | Tags: , , , , | View Comments
jlongmovie

"Suspension of disbelief"

OK, Newspapers, I get it.

The Seattle P-I is now online only, the Rocky Mountain News has folded and it seems all those apocalyptic scenarios about the death of the deadtree edition are finally starting to come true — so I know you’re a little irrational right now. But as a friend, I feel like I need to step in and stop you from doing something stupid.

All this talk of pay walls, government intervention and lawsuits has you looking a little desperate, and frankly, it’s unattractive and unbecoming.

I know you’re worried. But right now, you’re about as delusional as a geek playing Romeo.

I only want the best, so I feel I have to be straight with you. It’s time to face a few simple truths about your Audience — they’re just not that into you. Read the rest of this entry »