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Local moms love Uncle Rupert

The world of media can be largely divided into two different kinds of individuals: ad people and journalism people.

As both firsthand experience and the creators of Mad Men have taught me, ad people are suave, snazzy dressers with a silver tongue and a taste for quality scotch. I, on the other hand, drink PBR, sport a hole in my shabby work pants and get excited when the AP announces changes to its style book.

But regardless of my classification, both my income and my industry depend on advertising, and I think it’s important to keep an eye on where it’s headed.

That’s why I find it particularly troubling when Rupert Murdoch decides to chime in on the bleak future of ad-supported journalism.

Like him or not, Murdoch is a media sage and a shrewd businessman. When he speaks, people follow. Read the rest of this entry »